Senior Integrated Marketing Manager
Gopuff · New York, New York; Miami, Florida; Los Angeles, California
What the posting says
Each fact carries its state:Statedfound in the postingConflictstwo statements disagree, both quotedNot mentionedthe posting does not say
- PayStated
- $150,000–$190,000 a year
- Employment typeStated
- Full time
- Work arrangementStated
- Remote OK
- ExperienceStated
- 5-10 years
Not mentioned in this posting
“Not mentioned” means the posting does not say. It is not a no. You could ask the recruiter.
- ShiftNot mentioned
- The posting does not say
- EducationNot mentioned
- The posting does not say
- Visa sponsorshipNot mentioned
- The posting does not say
Requirements, each with its sentence from the posting
These are the employer’s words. The index does not judge whether you meet them.
- Brand marketing or integrated marketing strategyrequired
7+ years in brand marketing, integrated marketing, media/publishing, agency strategy/creative work
from the posting - Campaign execution and shippingrequired
A track record of taking ambiguous challenges and turning them into shipped experiences
from the posting - Startup mentalityrequired
Strong startup instincts. You define the process, chase the approval, and cover the gap nobody assigned to you.
from the posting - Creative judgmentrequired
A high bar for creative and craft, with the taste to know good from good enough.
from the posting - Business analyticsrequired
The business backbone to defend a decision with numbers, not just conviction.
from the posting - Partner and budget managementrequired
Experience managing partners, budgets, and multiple live projects at once
from the posting - Communication skillsrequired
Direct, efficient communication.
from the posting
Read the full posting as the employer wrote it
What We Offer
- Medical/Dental/Vision Insurance
- 401(k) Retirement Savings Plan
- HSA or FSA eligibility
- Long and Short-Term Disability Insurance
- Fitness Reimbursement Program
- 25% employee discount & FAM Membership
- Flexible PTO
- Group Life Insurance
- EAP through AllOne Health (formerly Carebridge)
Responsibilities
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Own the integrated execution of major Gopuff campaigns across brand, product, growth, and the cultural calendar. From the Super Bowl to product launches, cultural moments, and everything in between.
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Turn strategy into clear, actionable campaign plans across creative, media, social, CRM, performance, partnerships, and in-app channels.
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Build briefs that give creative and cross-functional teams a clear problem to solve and a strong definition of success.
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Keep teams aligned from kickoff through launch, ensuring every touchpoint feels connected to the same idea.
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Identify cultural opportunities where Gopuff can show up credibly and move quickly enough to capitalize on them.
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Lead campaigns around Gopuff’s talent and brand partnerships, from initial concept through launch and measurement.
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Develop creative partnership ideas that connect Gopuff to culture and create attention beyond traditional paid media.
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Translate partnerships into broader marketing platforms, ensuring they come to life across the full Gopuff ecosystem rather than as standalone activations.
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Serve as a day-to-day lead with talent teams, agencies, brands, and external partners, keeping the work moving and the quality high.
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Turn strategic business priorities into integrated marketing plans with clear objectives, audiences, channels, and measures of success.
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Identify opportunities where marketing and the Gopuff brand can play a bigger role in driving growth.
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Partner across Brand, Performance, CRM, Product, Merchandising, and other teams to build campaigns that connect brand impact with business outcomes.
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Analyze performance, identify what worked and what didn’t, and translate learnings into stronger future work.
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Own campaign timelines, budgets, deliverables, approvals, and cross-functional coordination from start to finish.
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Proactively identify roadblocks and solve them before they become problems.
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Drive legal, regulatory, and partner approvals to keep campaigns moving.
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Maintain a high creative bar across every consumer touchpoint.
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Take responsibility for the outcome, not just your piece of the process.
Integrated Campaigns and Cultural Moments
Talent & Brand Partnerships
Strategic Growth Initiatives
Operating & Ownership
You Have
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7+ years in brand marketing, integrated marketing, media/publishing, agency strategy/creative work, or all of the above.
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A track record of taking ambiguous challenges and turning them into shipped experiences, not decks.
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Strong startup instincts. You define the process, chase the approval, and cover the gap nobody assigned to you.
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A high bar for creative and craft, with the taste to know good from good enough.
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The business backbone to defend a decision with numbers, not just conviction.
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Experience managing partners, budgets, and multiple live projects at once, without dropping any of them.
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Direct, efficient communication.
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Motivated to win.
Compensation
- Gopuff pays employees based on market pricing and pay may vary depending on your location. The salary range below reflects what we’d reasonably expect to pay candidates. A candidate’s starting pay will be determined based on job-related skills, experience, qualifications, interview performance, and market conditions. These ranges may be modified in the future. Exceptions may be made for exceptional individuals. For additional information on this role’s compensation package, please reach out to the designated recruiter for this role.
- This role is eligible for a discretionary annual cash bonus and participation in Gopuff’s equity incentive plan.
- Remote Base Salary Range: $150,000 - $190,000
The posting text is reproduced as the employer wrote it; the index adds nothing to it.